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In the press | Poets and Plumbers is back in action - now with an international focus

Created by Jonathan Winch   |  October 10, 2010 20:06

Following a lengthy transition period between directors and significant strategic renewal, Poets and Plumbers is now back in action – this time with an international focus (and a switch to the English language!) to meet the needs of a more and more globally oriented community.

At the same time, there will be a shift toward having the community led by a new group of Thought Leaders: marketers themselves rather than agency people. This reflects the change that has come about over the years since Poets and Plumbers began. Agency advisers are no longer the exclusive holders of digital marketing wisdom – now the real knowledge and innovations are coming from the companies themselves, with agency folk often having to work hard to keep pace with developments.

Over the months to come, the company will be headed by Jonathan Winch, one of the co-founders of Poets and Plumbers. Assisting him are two highly experienced digital marketers with a strong international background, namely Australian Jomar Reyes and New Zealander Thomas Webster.

The focus of the company will also be on bringing more international perspectives to primarily Danish audiences, helping them to solve the unique challenges of sales and marketing in a culturally diverse world.

For further information on this press release please contact:

Jonathan Winch, ph. 26235123

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