SatSites

Created by  Jannick Blaksmark |  Last edited 20 Feb 18:19

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Definition

SatSites are “online fishhooks” strategically positioned in the online media landscape. SatSites function as narrative modules that convey the right stories about the core brand while concurrently associating relevant words and phrases with the client’s core brand.

SatSites are different in nature and cover a wide spectrum of services such as microblogs, social bookmarking services, campaign sites with creative and engaging content, blogs and wikis.

Intelligent and branded content is distributed to a scalable cluster of satellite sites—think of a tree’s root net. This generates brand awareness as well as highly relevant traffic that converts exceptionally well.